SEO Workbook

SEO workbook cover

Every month Google records hundreds of thousands of Canadian searches for variations on the term "business marketing." Do you know how to find those term variants and optimize your Web site to make sure customers will find you when they need you most? Or does SEO just make you want to hide your head in the sand?

In this 25-page PDF workbook you'll learn the ins and outs of search engine marketing including tricks that will boost your site to the top of the search engine rankings without having to do know super technical.

Topics included in this workbook are:

  • Intro to SEO and how search engines work
  • Keyword research the sneaky (and totally efficient) way
  • Site optimization for real people
  • Using analytics to measure (and improve your) site traffic


Emma helped take the Spinners' Quarterly website from a vague idea in my head to a complete, functional web presence. She was able to transform my non-tech questions into sound e-business ideas and to turn work around quickly every time, no matter how big or small the request. Emma is a pleasure to work with and I would strongly recommend her services if you are looking at developing or improving a website.

— Lorraine Smith, founder of Spinners' Quarterly

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